Tuesday, November 19, 2013

Creative Marketing | Joe Boxer Commercial

Kmart has most likely already claimed the #1 spot on the Most Viewed Holiday Adds of this season! 

The retail giant is catching attention for it's Joe Boxer commercial featuring 6 sexy man wearing a suite and a bow-tie, but no pants!  To the tunes of "Jingle Bells" they shake their "manhoods" while wearing holiday underwear.

Now, you may or may not agree with me, but I love it! What an excellent example of a creative, fun, sexy yet tasteful marketing, a perfect way to capture the audience and steal the attention from the other marketers out there! Way to go, Kmart!



Now, I would love to hear from you! Do you agree with me or not? Please leave your comment below and let me know your thoughts. This is shaping up to be a great debate! :)




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